Customer cases

Real campaigns and the funnel results brands see with Roccai.

Driving Signups Through Personalization
Højskolerne, the collective voice of Denmark's folk high schools, uses a swipe-based persona quiz built on Roccai to match prospective students with the right school while capturing email opt-ins. The interactive guide turns influencer-campaign traffic into consent-based, GDPR-compliant leads instead of anonymous landing-page visits.
Turning Travelers into Leads with Roccai
Viktors Farmor, a Danish group-tour company, replaced brochures at travel fairs with Roccai's swipe-based Persona Guide that reveals each visitor's Traveler Type. It sparked real conversations and captured zero-party data, with guide completion rates of 90.63% and 80.85%, turning booth visitors into qualified leads for more precise travel recommendations.
Customer Case Thai Airways
Thai Airways, Thailand's leading airline, ran a nationwide Norway competition built around a Roccai swipe-based travel guide, created with agencies Related and First Coffee. Of 77,555 people who started it, 91% saw results, 68% submitted contact details, and 28% opted into marketing—turning travel curiosity into zero-party leads.