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Roccai lets you run interactive guides at events and across every touchpoint—QR codes on posters and flyers, in-store touch screens, banners, social ads, and newsletters. Visitors answer a few questions, get personalized recommendations, and share cookie-free preference data that becomes enriched leads for your CRM and email.
Success with Thai Airways
In collaboration with Related and First Coffee, Thai Airways used Roccai to interact with the Norwegian market outside their website. The goal was a high engagement and leads. Quickly they extented it to both Sweden and Denmark.
Results of Campaign
High engagement, enriched leads, direct customer contact beyond the website, and new insights across the three travel markets.
Baseline 100 % = 77,555 Leads*
*users who started the guide.
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“We are super excited about the results of the Thai Airways campaign in Norway so far. The completion rates have been outstanding, and our collaboration with Roccai has been such a great experience. This partnership has already been a big success, and we’re looking forward to achieving even more together.” Henrik KochOwner, Related · Co-Founder, First Coffee”
Meet Visitors Where They Are
Roccai makes it easy for visitors to engage on their own terms. Whether they scan a QR code or interact via a touch screen, they’re guided through a simple, interactive experience tailored to their needs.
Embed Roccai on key pages or launch it as a popup to act as a smart navigation layer.
With a few relevant questions, the guide understands user needs and helps them find the right product or solution faster.
It captures cookie free Preference Data, and when consent is given it turns anonymous traffic into enriched leads you can activate in CRM and email, improving conversion now and performance over time.
Turn paid social clicks into engaging interactions that convert.
Run quizzes, competitions, and product match guides from your ads. Users get instant recommendations while you collect cookie free preference data and, with consent, convert participants into enriched leads for CRM and email.
Place QR codes on posters, roll-ups, flyers, or in-store materials to invite people to scan and engage instantly.
When someone scans the QR code, they are guided through a short interactive experience where they share their preferences and interests. Instead of collecting only basic contact details, you capture valuable preference data that provides real insight into what they are looking for.
This allows you to generate enriched leads — combining contact information with actionable insights — making it easier to personalize follow-ups and improve future marketing efforts.
What Thai Airways got out of it!
Replace static links in your newsletters with interactive Roccai Guides. Instead of sending all subscribers to the same landing page, let them answer a few smart questions and receive personalized recommendations tailored to their preferences.
At the same time, you collect valuable zero-party data — completely cookie-free. Every campaign doesn’t just drive clicks; it generates insights, segments your audience, and delivers more qualified leads for future follow-up.
Turn flyers, posters, brochures, and other printed materials into interactive, data-driven touchpoints by adding a QR code powered by Roccai.
When your audience scans the code, they enter a short, engaging guide where they answer a few smart questions about their needs and preferences. Instead of driving them to a static landing page, you create a personalized experience that delivers relevant recommendations in real time.
At the same time, you collect valuable preference data and capture enriched leads combining contact details with real insights into what each person is actually looking for.
With Roccai, print is no longer just awareness. It becomes measurable, interactive, and performance-driven.
Transform your website banners or banner placements on external websites into interactive entry points powered by Roccai.
Instead of linking to a static landing page, your banner ad invites users into a short and engaging guide where they answer a few smart questions and receive personalized recommendations tailored to their needs.
This is especially powerful on third party websites. You can interact directly with your target audience outside your own domain and make better use of the advertising space you are already paying for. Instead of driving anonymous traffic, you create meaningful engagement, collect preference data, and generate qualified leads.
With Roccai, banner ads become more than visibility. They become a performance driven channel for personalization and data collection.
Use Roccai on touch screens in your store, showroom, reception area, or other facilities to create an interactive experience that helps visitors find the right product or service.
People can answer a few simple questions directly on the screen and instantly receive personalized recommendations based on their needs and preferences. At the same time, you capture valuable zero party data and generate qualified leads, turning anonymous foot traffic into measurable, follow up ready interactions.
With Roccai, every visit becomes a smarter customer experience and a stronger opportunity for conversion.
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Enhances customer experience through interactive, personalized journeys.