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Guide Buyers and Renters to Their Dream Home

Whether you're a real estate agency, property developer, or rental provider, Roccai helps you connect with potential buyers and tenants in a way that feels personal, inspiring, and engaging.

Home guide

Too Many Listings. Too Little Guidance

Finding the perfect home or property can be overwhelming. For many, the search starts with excitement but quickly turns into frustration. With countless listings and little personalized support, buyers and renters often feel stuck, unsure whether to prioritize location, budget, or lifestyle. Roccai changes that by transforming property hunting into an intuitive and guided experience.

From Searching to Finding with Guidance

Our AI-powered guides take buyers and renters on an interactive journey where they answer thought-provoking questions about their lifestyle, priorities, and must-haves. Instead of asking “What property do you want?”, we ask, “What kind of life do you imagine living here?” The result is a tailored list of homes or properties — each one a better fit because it’s rooted in the buyer’s or renter’s own needs, dreams, and ambitions.

TRY GUIDE  →

TRY GUIDE  ↓

How Højskolerne Boosted Engagement with Roccai

Used in a national social media campaign,
Højskolerne saw:

Of all visitors completed the lead generation step (email collection) and viewed their personalized recommendations.

60.57%

Those who clicked on recommended products and were directed to the website.

46%

Overall of everyone who started the guide ended up clicking through to trips and other offerings on the website.

27.7%

Why Real Estate Professionals Choose Roccai

Roccai’s solution is designed to inspire and convert. By offering a guide that ends with tailored property recommendations instead of traditional filters or endless scrolling, you help potential buyers and renters move toward a confident decision — while collecting valuable insights into what drives their choices.

It’s more than just a smart search tool. It’s a data-driven engine that improves engagement, visibility, and lead quality for your listings or property portfolio.

Real estate swipe card

Card Types Available in Our Guides

Swipe Cards

Purpose: Quick preference detection.

How it works: Users swipe or tap Yes or No to questions or images.

Great for: Understanding user likes and dislikes — ideal for powering recommendations or rapid filitering.

Select Cards

Purpose: Single-choice decision-making.

How it works: Users see a list of answers but can only choose one.

Great for: Pinpointing user needs or preferences where only one answer applies.

Multiple Cards

Purpose: Gather broader input.

How it works: Users can select more than one answer from a list.

Great for: The beginning of a guide — lets users express multiple needs or interests.

Quiz Cards

Purpose: Test knowledge or make things fun.

How it works: Users select the correct answer(s) to a question — and responses can be scored.

Great for: Competitions, educational content, or quizzes — often paired with Input Cards to collect leads.

Info Cards

Purpose: Share information or set the tone.

How it works: Displays static content like text, images, or branding.

Great for: Welcomes, explanations, fun facts, or end-of-guide thank-you notes.

Input Cards

Purpose: Collect personal details or feedback.

How it works: Users manually enter info like name, email, age, or give open responses.

Great for: Surveys, personalization, or lead generation.

What’s Included in the Roccai Guide

The guide is fully branded and easy to embed on your website, landing pages, QR codes, or in ads. You can customize the visuals and tone to match your real estate brand’s identity. Each interaction feeds into a real-time dashboard, showing you exactly what potential buyers or renters are looking for — without relying on cookies. It’s GDPR-compliant, mobile-friendly, multilingual, and designed to deliver results from day one.

Real estate swipe card

Inspire. Convert. Understand.

When you help people reflect on how they want to live and what truly matters to them, you don’t just sell a property —you offer direction. Whether you’re guiding first-time buyers, families looking for more space, or investors seeking the perfect opportunity, Roccai helps you connect with those most likely to find their ideal home or investment with you. Let your real estate brand stand out as the one that truly listens.