Guide your future participants with confidence

Whether you offer leadership programs, professional development, or certification courses, Roccai helps you connect with potential participants in a way that feels personal, relevant, and engaging.

Course guide

Give visitors a sense of direction.

Choosing the right course or professional program can be overwhelming. Many start with a general goal, like advancing their career or developing new skills, but struggle to navigate the many options. Without clear guidance, they hesitate, lose motivation, or leave your site entirely. Roccai’s Inspiration Guide turns that uncertainty into clarity by offering a simple, engaging way to match each visitor with the courses that fit them best.

Turn hesitation into confident decisions

Our interactive guides lead potential participants through a thoughtful journey, where they reflect on their goals, learning preferences, and professional ambitions. Instead of asking “Which course do you want?”, we ask, “What are you hoping to achieve?”

The result is a tailored set of course suggestions. Each one grounded in what truly matters to the individual, whether it’s career advancement, personal growth, or flexible learning.

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Why Course Providers Choose Roccai

Roccai’s solution is designed to inspire action. Instead of static filters and forms, participants move through a dynamic experience. By the end, they’ve reflected on their needs. In turn, you gain valuable insights into what drives their interest.

In addition, the guide improves engagement, visibility, and lead quality for your entire course offering.

Multiple Card

Card Types Used in Our Course Guides

Swipe Cards

Purpose: Quick preference detection.

How it works: Users swipe or tap Yes or No to questions or images.

Great for: Understanding user likes and dislikes — ideal for powering recommendations or rapid filitering.

Select Cards

Purpose: Single-choice decision-making.

How it works: Users see a list of answers but can only choose one.

Great for: Pinpointing user needs or preferences where only one answer applies.

Multiple Cards

Purpose: Gather broader input.

How it works: Users can select more than one answer from a list.

Great for: The beginning of a guide — lets users express multiple needs or interests.

Quiz Cards

Purpose: Test knowledge or make things fun.

How it works: Users select the correct answer(s) to a question — and responses can be scored.

Great for: Competitions, educational content, or quizzes — often paired with Input Cards to collect leads.

Info Cards

Purpose: Share information or set the tone.

How it works: Displays static content like text, images, or branding.

Great for: Welcomes, explanations, fun facts, or end-of-guide thank-you notes.

Input Cards

Purpose: Collect personal details or feedback.

How it works: Users manually enter info like name, email, age, or give open responses.

Great for: Surveys, personalization, or lead generation.

What’s Included in the Roccai Guide

The guide is fully branded. You can embed it on your website, landing pages, ads, or even use it through QR codes. In addition, you can tailor the visual style and tone to match your brand. Every interaction feeds into a real-time dashboard. This shows you what visitors are interested in, without using cookies. The guide is mobile-friendly, GDPR-compliant, multilingual, and ready to perform from day one.

Select Card

Guide. Engage. Connect.

When you help people reflect on what they truly want, you’re not just promoting a course — you’re offering direction.
Whether they’re returning to education or exploring new skills, Roccai helps them take the next step with confidence.
That’s why course providers who listen, convert more.

Roccai in the Spotlight

Discover what the media is saying about Roccai and how our travel tech is shaping the future of traveler decision-making.

Swiper skræddersyede oplevelser frem: Iværksættere har udviklet turismens svar på Tinder

Mød iværksætterne fra Roccai, som står bag en af de nye løsninger, der skal skabe fremtidens turistoplevelser gennem teknologi og bæredygtighed.

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‘Tinder for travel’: Kunstig intelligens guider til den næste ferieoplevelse med et hurtigt swipe

‘Tinder for Travel’ er ideen bag Roccai, der anvender kunstig intelligens som motor for deres platform til turismebranchen. Ferien står for døren. Men hvor skal rejsen gå hen?

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Up&Next 2023: New ideas are calling

12. april 2023 afholdt Hub for Innovation in Tourism Up&Next23. Her kunne man opleve ukonventionelle indslag, blive inspirerede og få et indblik i innovation i turismen krydret med oplæg fra talere med hver sin vinkel på innovationskraften i turismen.

Læs mere nedenfor om eventet og paneldebatter.

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ITB Travel Tech Startup : talents unveiled at ITB Berlin 2023 Convention

How does innovation transform and reinvent the world of tourism? In an ITB Berlin session dedicated to Travel Tech Startup, four companies showed what they achieve to make the travel experience easier for both the trade and consumers

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Other Ways to Use Roccai

Product Guide

Use a Filtering-Based Guide when customers want a clear, refined selection tailored to their needs.

Survey

Collect responses, feedback, or personal insights directly from your customers

Personas Guide

Use an interactive experience when your customers should identify their persona.

Collect Valuable Data

Every interaction with Roccai’s tools gives you valuable Zero-Party Data. These are direct insights from your users that help you personalize experiences, improve your offerings, and focus on what matters most. This all happens without relying on third-party tracking.

"Our data revealed that people who wanted a glass of wine during intermission also preferred performances with familiar stories".

Aarhus Theatre

Segmentations in Newsletters

Lead-Gen Functionality

While collecting Zero-Party Data, you can also customize a visual LeadGen feature to gather valuable inputs—like emails or feedback—helping you turn insights into actionable opportunities for your business.