Guide Visitors and Exhibitors to the Right Experience
No matter the size of your event, Roccai makes it simple to match visitors with the sessions, exhibitors, and opportunities most relevant to them – instantly and without an app.
Too Many Booths. Too Little Direction
Navigating a large event can be overwhelming. For many visitors, the experience starts with confusion and ends in missed opportunities. With hundreds of booths, talks, and activities – and little personalized support – attendees often feel lost or disengaged. Roccai changes that by turning exploration into an intuitive and guided experience.
From Overload to Smart Exploration
Our swipeable guides take guests on a personalized journey, asking simple, engaging questions about their interests, goals, and reasons for attending. Instead of asking “What do you want to see?”, we ask, “What are you here to discover?” The result is a curated list of relevant booths, sessions, and services – tailored to each guest’s unique intent and preferences.
TRY GUIDE →
TRY GUIDE ↓
Make Every Minute Count for Your Attendees
At the NTT Innovation Center in Dallas, a humanoid robot powered by Roccai’s swipe-based guide helped attendees navigate a complex event space with ease. By answering just a few quick questions, delegates instantly received personalized recommendations for the most relevant sessions, booths, or networking areas — making it easy to get the most value out of their limited time.
Attendees used the robot to quickly discover which sessions, booths, or topics matched their interests.
Personalized suggestions covered everything from AI and sustainability to smart cities and immersive technology.
Feedback showed the guide sparked curiosity, improved event flow, and made the attendee experience more engaging.
Why Convention Centers and Event Organizers Choose Roccai
Roccai’s solution is built to engage and convert. By offering an interactive guide that ends with personalized recommendations – instead of static maps or generic schedules – you help visitors make confident choices, while giving exhibitors greater visibility.
It’s more than a smart tool. It’s a data-driven engine that boosts engagement, increases foot traffic, and delivers real-time insights into what attendees are truly looking for – across your entire venue.
Card Types Used in Our Guides
What’s Included in the Roccai Guide
The guide is fully branded to your event. You can embed it on your website, landing pages, digital signage, or activate it through QR codes placed around your venue. You can also customize the visual style and tone to match your brand identity.
Every swipe and interaction feeds into a real-time dashboard, showing you exactly what attendees are interested in – without using cookies. The guide is mobile-friendly, GDPR-compliant, multilingual, and ready to enhance your event from day one.
Guide. Engage. Connect.
When you help people explore what truly matters to them, you’re not just organizing an event — you’re offering direction. Whether they’re here to learn, network, or find the right solution, Roccai helps them take the next step with clarity.
That’s why events that guide, engage better — and convert more.
Other Ways to Use Roccai
Product Guide
Use a Filtering-Based Guide when customers want a clear, refined selection tailored to their needs.
Survey
Collect responses, feedback, or personal insights directly from your customers
Personas Guide
Use an interactive experience when your customers should identify their persona.
Collect Valuable Data
Every interaction with Roccai’s tools gives you valuable Zero-Party Data. These are direct insights from your users that help you personalize experiences, improve your offerings, and focus on what matters most. This all happens without relying on third-party tracking.
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Smart Guides for Confident Decisions
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Roccai
Smart Guides for Confident Decisions
Quick Links
Solution
Blog
Press
Contact
Jobs
Resources
Privacy Policy
Terms and Service
Help Center